College Athletics

New revenue from the fans
you already have.

TapNPay+ is a fan payment platform, custom built for your program, that turns everyday purchases into recurring revenue. Any Real Fan, anywhere, all year.

Your Fans + Every Day = New Daily Revenue

How It Works

Custom daily fan engagement.

Built for your program and engaging your Real Fans every day. Now your program rewards Real Fans + harnesses recurring revenue.

1Fan downloading the app
Download the appFree, wherever they already get apps.
2

Enter your program code

MASCOT
Continue
Enter your codeYour program’s invitation code attributes that Real Fan to you permanently.
3Fan paying with the app
Pay. Earn. Stack.Real Fans pay how they already pay, earn instant cash back, and stack every perk and reward they already collect.
4
Fuel your program. Every dayEvery purchase a Real Fan makes sends money back to your program. Recurring, attributed, all year long.

What Your Program Earns

Slide to see your revenue.

Now your program can reach any Real Fan, anywhere nationwide, all while earning annual memberships plus daily cash back revenue share.

35,000
1K50K100K
Your fans keep 100% of the cash back they earn and stack every perk and reward they already collect. Your program’s share is additional money funded by TapNPay+, never taken from the Real Fan.

Model assumes 3%, 8% and 15% of your reported fan base over three years, and $185 per active Real Fan per year ($35 membership share plus a $150 annual checkout match). Derived from three years of TapNPay+ member purchasing data, observed spending habits and merchant rebate reporting. Illustrative, not a guarantee.

Year 11,050 Real Fans
$194,250
Year 22,800 Real Fans
$518,000
Year 35,250 Real Fans
$971,250
Three-year totalCumulative to your program
$1,683,500

Your Team’s Questions, Answered

The room will ask. Here are the answers.

You are not the only person who has to be comfortable with this. These are the four questions that come up in every internal review.

Advancement

“Does this compete with our annual fund?”

No. Nobody is asked to give anything. Any Real Fan, anywhere can join, and they earn back more than they paid. It is not a donation and it does not touch gift dollars.

General Counsel

“What happens to our fans’ data?”

Your fans join through your program, so your program receives their record — name, contact and what they spend through TapNPay+ — yours to steward like any other fan relationship. Reporting to a brand or merchant is aggregate only; no brand ever receives an individual fan. We never sell or share fan data outside your program.

Business Office

“How and when do we get paid?”

Membership share lands within 60 seconds of signup. Checkout match is paid monthly, with full reporting, and every dollar traces to the purchase that produced it.

Business Office

“What if adoption is slow?”

No inventory consumed. No position added. Nothing taken off the market. Nothing you already sell is at risk. Adoption grows the number, not the safety.

Multimedia Rights

We do not sell your sponsorships.
We help your rights partner sell more.

No category exclusivity consumed.
We take no share of the sponsorships you sell today.
Placements to your Fans belong to your rights partner to sell.
We come in with them, never around them.
A stronger rights partner is a stronger rights deal at renewal.

The Partnership

A Fan Payment Platform,
Custom Built For Your Program

You say yes. We go to work.

Fans paying with their phone while out together
  • We build it for your programCustom program IP, your invitation codes and your attribution, built with your team rather than handed to you.
  • We run all of itThe 300+ brand network, payments, payouts, reconciliation and 24/7 US-based fan support.
  • We handle your Real FansMarketing assets built with your staff, and every support question answered by us, not by you.
  • You see everythingLens Intelligence reporting, compliance documentation and ongoing account management, included.

What your staff does

  1. Approve the program
  2. Name one internal owner
  3. Announce it

Three things. We handle everything else.

Once You Turn It On

New data. New brand partnerships.
New revenue.

The moment your Real Fans activate, you see what they buy, where they buy it and how often. That changes three conversations you are already having.

01

Engage new brand partnerships

Your MMR team stops pitching estimates and starts pitching evidence. So does anyone selling on your behalf.

Proof gets you the meeting.
02

Make every deal worth more

Partners are demanding proof of performance. Now you have it, and renewals get priced on verified spend instead of last year plus a bump.

Renewals priced on spend, not guesses.
03

Open new revenue categories

Banking. Travel. Grocery. Categories most programs cannot sell because they cannot prove their fans shop there.

Inventory you did not have last season.
Lens Intelligence

Your Real Fans unlock
your next revenue stream.

Not impressions. Not survey panels. Completed purchases at the brands your Real Fans already choose, visible in real time.

See Lens Intelligence

The TapNPay+ Solution

Three new assets.
One partnership.

Real Fan EngagementYour Real Fans activated, attributed and engaged every day of the year.
New Recurring RevenueMembership share and checkout match, from spending already happening.
Lens IntelligenceReal time Real Fan data that reprices every deal you sell.

One founding partner per conference

The only question left is whether you go first.

Founding programs receive reduced investment terms in exchange for adoption and retention benchmarks. Once a conference has a founding partner, that designation is gone.

Thirty minutes. Your fan base, your model, and what your staff would actually do.

Built on three years of TapNPay+ member data

Partner programs and results will be published here as they are confirmed.